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The Lab

The Future Narratives Lab is a non-profit initiative that works to define and analyse the underlying cultural models that shape the debates around key challenges of our time, and design alternative approaches that create better outcomes.

The Team

Daniel Stanley

Executive Director

Daniel is a strategic communications specialist, with a background in social psychology and community organising. He writes and lectures on narrative, values & framing. He founded and led movement-building digital agency Small Axe, working with many of the world’s biggest NGOs, Social Enterprises and campaigning organisations, and is currently Creative Director at consultancy Cohere Partners.

Nanie de Castro

Creative Research Intern

Nanie has spent 14 years in the advertising industry, starting out as a copywriter and eventually working her way up to associate creative director, most recently with The & Partnership in Manila. As a freelance writer, she’s had pieces published in the country’s leading broadsheets and magazines. She is currently completing her masters in Media, Communications, and Critical Practice at the University of the Arts in London.

Sarah Stein Lubrano

Research Director

Sarah is a DPhil researcher in Political Theory at Oxford University, studying the relationship between emotion and politics in democracies. Previously she worked as the Head of Content at The School of Life, designing their curriculum and writing for their YouTube Channel. She has previously worked as filmmaker, prison tutor, student welfare officer, and obituary writer.

Toby Tobias


Toby is a multidisciplinary artist with a particular interest in popular music, dialogue, and the public sphere. His projects include investigations into grass roots politics, partisan pop-songs, agonistic utopianism, and cooperative practices. He has shown recently at Pi Artworks in London, the Sound & Vision Festival at the Royal Academy of Music, Bastioni Association in Florence, the Coventry Biennial, and Beaconsfield Gallery, as well as performing at the Barbican Centre, on BBC Radio 4, BBC 1, and Channel 4.

Hannah Feuer

Head of Projects

As Head of Projects, Hannah brings to the team a diverse set of work experiences through her time at an impact investing network organisation, green tech start-up, environmental non-profit, and market research consultancy. She recently completed a dissertation at UCL on climate narratives, specifically looking at the tool of worldbuilding to help climate activists envision more hopeful and equitable futures.

Navneet Gidda


Navneet is a multidisciplinary strategic communications expert. Her work and personal ethos is influenced by a number of social sciences including art history, photography, literature, and ethics. She is particularly interested in how digital communications are reshaping human nature and decision-making in public policy, as well as how we can better communicate existential issues and narratives about future societies through collaboration with the arts. Navneet is currently leading the Cambridge Centre for AI in Medicine’s creative strategy. She has previously worked for political leaders, think tanks, and charities in Canada, Britain, and America.